Resume
Experience
2023 - Present
CONTENT MARKETING
STRATEGIST
One Inc
Research, develop and execute internal communication plans and external marketing campaigns. I work with the ELT and cross-functional teams to craft enterprise-level proposals and sales enablement tools, achieving record growth and positioning ourselves as the industry leaders.
2020 - Present
MARKETING WRITER
COMMUNICATION STRATEGIST
Lexeme Communications
I work with organizations large and small to create compelling marketing collateral that turns prospects into loyal customers.
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From in-depth white papers to short social posts, it's all about telling stories people actually want to hear. And storytelling is my favorite thing to do — expertly unveiling the tale which was there the whole time.
2021 - 2023
COPY MANAGER
Global Payments
After working with Heartland (a Global Payments company) for over a year as a freelancer, the organization offered me a full-time content writer position. Later that year, I transferred to Global Payments Integrated to lead the copy team.
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In 2022, I helped increase email open rates by 15% and CTR by 20% using our newly rebranded and redesigned assets.
2019 - 2020
MARKETING WRITER
Paycom
By coaching junior writers, I refined my editing prowess and greatly improved my leadership skills.
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I also wrote long-form and short-form content, including eBooks, emails, flyers, case studies, recruiting ads and video scripts. I served as the producer for multiple episodes of the Ranked video series.
2017 - 2019
COMMUNICATION SPECIALIST
Candor
In addition to acting as the account executive for many of the agency's clients, I wrote blog posts, social media posts, newsletters, press releases, advertorials and web copy.
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My media relations for a real estate client exceeded the quota for monthly media hits by 75% on average.
2012 - 2017
COMMUNICATIONS MANAGER
Moore Laundry
Researched, wrote, implemented and evaluated marketing campaigns. Built and maintained relationships with customers and community leaders.
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In 2016, I increased gross revenue by 4.5% with a 12-month digital communications campaign focused on paid and organic social media reach.
Education
2014 - 2017
UNIVERSITY OF CENTRAL OKLAHOMA
B.A. Strategic Communications
Minor, Marketing
Graduated summa cum laude with a 3.93 GPA. I was a member of the Golden Key International Honour Society and the Outdoor Adventure Club.
2012 - 2014
ROSE STATE COLLEGE
A.A. Mass Communications, Journalism
Served as the editor-in-chief of the student newspaper, which won multiple awards for editorial content and design. I was also a member of the Student Senate.
Extras
Additional Skills
Strategic Marketing Planning
Creative Campaign Ideation & Presentation
Teamwork & Collaboration
Project Management & Change Management
Awards & Honors
8-Time Addy Award Winner
Red Cross Volunteer (media committee)
Journalist of the Year (OCMA, 2014)
OKC Citizens Police Academy Graduate (Class 44)